How to add a Call-to-action button to your flipbooks?

Did you know that you can add a Call-to-action button to your flipbooks? This button will be visible to all visitors who read your publication on a desktop computer. The button is part of the interface, so it will always be visible no matter what page your reader is looking at. You can change the text and the link that is opened when a reader clicks on the button.

A common use case is to use it as a Contacts button. This is a great way to direct visitors to your own website if they found your flipbook, for example, on Google. But there are many other uses for the CTA button. Just ask yourself the question “What action do I want my visitor to take next when reading this flipbook?” and put the answer in the CTA button. For example: 

• Try Our Free Trial
• Download Whitepaper
• Book a demo

To set up the Call to action button:

1. Click the Customize button for the flipbook you want to add a CTA button to.
2. Expand the Controls section.
3. Click on the Call-to-action button.
4. Switch on the Enable Slider, change the Button Text and Web address, and press OK.
   
5. Press the Finish button near the top left corner to save your changes. 

First tip: you can add parameters in the URL as well. For example, if you would use the URL https://flippingbook.com/contacts?contact-form=support&subject=Need%20help%20with%20CTA-button, then the parameters will be sent as well. In the example above, it opens our Contacts page. The parameters are used to open the support section, and set the subject to ‘Need help with CTA-button’. In a similar vein, you can add UTM parameters for Google Analytics. 

Second tip: you can insert a mailto-link too. When your visitor clicks such a link, instead of going to a webpage, we open their email app. The link below would prepare an email to support@flippingbook.com e.g. set the subject to ‘Test mailto link’ mailto:support@flippingbook.com?subject=Test%20mailto%20link. You can generate such links without any technical knowledge using https://mailtolinkgenerator.com/.

Third tip: you can also add a tel: link. This makes it possible to call a specific phone number right away. For example, adding tel:+1 347 429-8704 in the web address creates a link to call FlippingBook’s Support team.

NoteThe Call-to-action button only appears on desktop computers. It is not shown on phones and tablets.​