How Skandia Uses FlippingBook Salespal to Provide their Sales Team with Sales Materials

Skandia Window Fashions (Skandia) is a US family-owned window treatments manufacturer. Over the past 50 years, they have walked an amazing path from a back room of a dress shop to more than 170,000 square feet of manufacturing space. The company cherishes their high quality standards and an excellent sense of style, always striving to give the best to their customers.

Challenge

As Skandia does their best to make their products available everywhere, they are working with a wide network of dealers who sell their products. Obviously, to help their dealers with the sales, the company needs to distribute a lot of supporting materials, such as Sample Books, catalogs, price lists, and more.

Previously, Skandia printed out all the materials, and their internal sales team had to take an enormous amount of documents with them to meetings. The team often spent a lot of time looking for the information they needed in the printed copy, and sometimes the required info wasn’t in print at all. Besides, carrying multiple documents to give out to customers was exhausting.

Search for Solution

The Skandia team had already been using FlippingBook to make web versions of their Sample Books and other materials, when Nancy Wilson, Graphic Designer at Skandia, learned that FlippingBook could create a mobile app as well. She quickly saw that it was what her company needed.

We started to get requests from our salesforce, and a couple of dealers expressed their interest in the app. We looked around and saw that more and more people, especially in our dealer base, were going mobile and were integrating the mobile format into their sales pitches.

Skandia hoped that the app would provide them with these vital features:

  • Fast access to promotional materials for the sales team and the dealers
  • Easy way to keep all the materials up-to-date and deliver them as soon as they are out.

Solution

Skandia’s Salespal contains their up-to-date Sample Books and pricings. Now, when their salespeople go to meetings, they only need to take their iPads with them. All the information is there and can be accessed faster. It’s much more convenient than using printed copies.

If a dealer likes the app, which they do 99% of the time, the team provides them with a link to download it. WIth the app, the dealer can always get the most recent information on Skandia’s products, which greatly increases sales to end users. Updating and managing the app content doesn’t require any help from IT: Nancy and her team can do that all by themselves. The same goes for updating the web versions of their Sample Books.

Results

At the moment about 14 people at Skandia and over 2,000 of their dealers use FlippingBook Salespal. The sales team loves the app, as it makes any information they need instantly available. The customers love the new format, too. Plus, the solution is easier and cheaper than the company’s previous approach.

Salespal makes the life of our salespeople much easier. They love the app! And when our customers see it for the first time, they fall in love with it, too.

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