But even such status leaders undergo changes in our high-tech age. Being worried about catalogs' future, we've decided to weigh the pros and cons of printed and digital catalogs to know what the forecasts are. Will the printed catalog survive or go away?
Why are printed catalogs still important?
Main source of information
Powerful brand advertising tool
Why are printed catalogs being replaced by online ones?
Relic from the past
Piles of materials
Are digital catalogs a worthy substitute?
Salesforce and their clients can access online catalogs from anywhere on any device. The problem of carrying everything with them becomes irrelevant.
Check out how beautiful this digital catalog looks. And the convenient navigation helps your readers to go to any section of the catalog from any page they want.
What to choose: printed or digital catalogs?
Many companies for whom catalogs are essential decide to create two versions: printed and digital. Working with both gives them more benefits than working with one alone. Each catalog has a loyal audience and serves its purposes greatly.
When we talk about digital catalogs, we usually mean PDFs that are put online for viewing and downloading. But PDFs don't look great online, can be hard to read, and can load slowly.
If you want to create a digital catalog that is worth working with, FlippingBook Publisher can help. Such interactive digital catalogs allow salespeople to work in many different environments in the field and have all of the information at their fingertips.
Create interactive catalogs with FlippingBook PublisherLearn more