Lada B.

Lada’s been writing professionally for over 6 years now. Her work appeared on MarTech Series, Envato, and other sites. Among Lada’s passions are marketing, writing, traveling, and her corgi pup. You can connect with Lada on LinkedIn.

Brand Positioning 101: Strategy, Types, Examples
Want to build a successful brand positioning strategy? Read our guide to learn how to create a successful brand strategy and develop a strong value proposition that can make you stand out in your niche.
avr. 8, 2025
7 Valentine’s Day Marketing Ideas for Your Business
Our article will guide you through the whirlwind of Valentine’s Day promotions—when to start planning your campaign, which channels to consider, and what makes up Valentine’s Day trends.
janv. 13, 2025
Tips and Examples for Creating Your Employee Benefits Guide
- Tips
- Insurance
- How To's
“FlippingBook has helped us move to a more electronic means of communication instead of printing Employee Benefit Guides. We’ve saved a lot with it.”
oct. 23, 2024
How to Create Your Employee Handbook Online: Structure, Format, Examples
Create employee handbooks online from PDFs via FlippingBook. Make your digital handbooks look good on any device, add videos & branding, share employee handbooks as links.
mars 4, 2024
7 Content Creation Tips for People-First Content
Creating content with your audience in mind is a great practice to boost engagement and eventually drive conversions. Read on to learn our people-first content creation marketing tips.
juil. 31, 2023
5 Halloween Marketing Examples And Inspiration
Get inspired this spooky season with 5 ideas and examples from FlippingBook. Turn any content into a cool Halloween flipbook.
oct. 26, 2022
Meet FlippingBook at B2B Marketing Expo 2021
- B2B
- Events
We’re thrilled to announce that we’ll be attending B2B Marketing Expo in London on November 16th–17th.
sept. 16, 2021
How the Pandemic Changed Content Distribution Channels
Learn how certain content distribution channels changed due to COVID-19, and how these channels have benefited from the transition.
sept. 11, 2020
How to Use QR Codes and Why
QR codes are safe, convenient, and help your brand look tech-savvy. Learn how to use them in business.
août 20, 2020

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