Have you ever paused to think about the magic that happens when creativity meets technology? This year, at FlippingBook we’re not just celebrating our 20th anniversary; we're celebrating a journey fueled by passion, innovation, and your unwavering support. 🎉
From our humble beginnings in 2004 with a Flash component for a page flip effect, we’ve evolved into a digital marketing solution, helping people empower their businesses. As we look back on our journey through the ever-evolving landscape of technology—from our HTML5 edition to the interactive and content protection features of FlippingBook Online—we can’t help but feel grateful.
To honor this milestone, we’re excited to share FlippingBook’s top 20 digital marketing benefits that can elevate your online strategy. Join us today and discover how we can grow together. 💙
Watch our video right away or read on to learn more!
FlippingBook for Marketing
#1 A one-stop shop for your needs
Why juggle multiple tools when you can have it all in one place? FlippingBook is your all-in-one marketing platform, covering everything from content creation to lead generation and branding. Based on your needs and goals, FlippingBook can magically become an interactive content creation tool, a hosting platform for your collateral, a marketing analytics tool, or a substitute for your printed documents.
What’s more, depending on your company size and use case, you could save between $60,000 and $200,000 per year in costs for printing and extra apps.
#2 Unrivaled visuals & reading experience
In the digital age, how you present content can make all the difference. With FlippingBook, you can transform reading into a captivating experience, creating a memorable first impression and capturing your readers' attention
Our flipbooks are designed for seamless viewing across all devices, featuring rich visuals, a lifelike page flip effect, authentic page shadows, book thickness, and interactivity that make your content feel as immersive as a physical book.
Flip through this gorgeous magazine to get the feel of it!
Want to create an interactive flipbook?
#3 Engagement boost for your content
Boost your content’s engagement with FlippingBook’s robust interactive features. Turn ordinary images into captivating pop-ups, or create multi-image galleries that draw 81% more attention than static visuals. Share your story through engaging videos and get 39% better engagement, or add GIFs to make your points pop. You can even embed surveys and polls to deepen your connection with your audience and gather valuable feedback.
According to our survey on user engagement, readers interacted more with the flipbook interface (downloads, sharing, and logo clicks) after we added interactive elements to the content. Most metrics show a positive trend—52.6% positive and 28.1% neutral.
Watch our video to learn all the details!
#4 Brand integrity across your collateral
With FlippingBook, you can give your flipbooks a look that would resemble your brand and help single out your content among that of competitors. Customize every detail—company colors, background, logo, and favicon to create a stronger brand image and make your flipbook the extension of your brand.
Plus, branding your link can build customer trust and boost click rates while maintaining brand consistency everywhere you appear.
Check out how to create branded content with FlippingBook.
#5 Seamless lead generation
Transform your flipbooks into effective lead magnets with FlippingBook’s built-in lead capture form. Place forms on any page, customize the fields, and instantly access valuable statistics in a user-friendly dashboard. And thanks to Zapier integration, you can pass the leads straight into your CRM or Google Sheets list for easier management. And did you know? According to FlippingBook's research, 90% of emails submitted through the lead capture form are valid.
#6 Premium content security
Hosting with FlippingBook ensures your documents are protected on the web. From password-protected PDFs for secure document sharing to PDF embedding restricted to your site only—we have all the options you may need to have total control over your content and be sure it’s safe and sound.
Read our flipbook on content protection to learn all the details.
Protect Your Content with FlippingBook
#7 Sustainable alternative to print documents
At FlippingBook, we’re committed to helping our clients become more sustainable and eco-friendly by printing less and going digital with their content. It’s a great way to support green and sustainability initiatives by moving away from printing and starting to digitize catalogs, brochures, magazines, or any other documents. Plus, going digital saves printing and shipping costs and your valuable time.
Check out how FlippingBook helps one of our clients, Schréder, on their way to innovation and sustainability.
FlippingBook for Audience Reach
#8 Connecting with your audience
By integrating flipbooks into your marketing strategy, you can offer your audience a captivating and authentic experience. When you share an enticing flipbook instead of a plain PDF, embed it on your website, or post it on social media, you’re not just sharing content—you’re creating an experience that grabs attention and fosters engagement.
#9 Frictionless access to content
In today’s fast-paced environment, having seamless access to content is crucial. You can open flipbooks on any device—desktop, tablet, or smartphone—in any browser, from anywhere around the globe. Your on-the-go readers will love the mobile-friendly flipbooks that offer intuitive navigation through an interactive table of contents and convenient thumbnails instead of endless scrolling.
#10 Reach your audience far & wide
All PDFs uploaded to FlippingBook are protected from search engine indexing by default. But if you want to give your content a powerful SEO boost, you can set the public mode for your flipbook in the privacy settings. This way, our smart content promotion tool will allow people to discover your document online through relevant keywords in your original PDF. Say goodbye to missed opportunities—your potential leads will find exactly what they’re looking for. Best of all, when you create new content, it gets indexed automatically, so web crawlers can easily find and index your flipbook pages one by one.
#11 Know your audience with 10+ in-built insights
With FlippingBook’s built-in statistics, you can gain valuable insights into audience interactions with your content. From monitoring views and visitors to analyzing geolocation and engagement, you’ll uncover what truly matters to your audience, helping you refine your content for greater effectiveness and higher conversion rates.
Watch our video to understand flipbook statistics and turn document tracking into a valuable analytics tool.
#12 Always ad-free
At FlippingBook, we’ve always been ad-free—and we’ll continue to be. A flipbook is your own environment that you can customize to your liking, without any banners or content suggestions. Be it a free trial or any other plan, you enjoy a clean, distraction-free reading experience with us, guaranteed!
FlippingBook for Sales
#13 Versatile sales assistant
More than just an online tool, FlippingBook is your ultimate sales assistant. Our mobile app is designed to streamline the everyday tasks of your sales team. With FlippingBook, your sales team can keep all essential documents on hand, share them effortlessly with a single tap, stay up to date, and access advanced built-in statistics to track performance.
#14 Powerful alternative to PDF attachments
Forget the hassle of bulky email attachments! FlippingBook lets you create a trackable link to your brochures or proposals in seconds. Just copy the link, send it to your client, and gain insights into when it’s opened and how the recipient interacts with it. If it’s an exclusive offer, you can even set the link to expire when you choose.
#15 Weekly reporting
Stay updated on your content’s effectiveness with FlippingBook’s weekly reports. You’ll receive an email detailing your top-performing flipbook and can access audience engagement statistics within your account at any time, gaining valuable insights into how your audience interacts with your content.
#16 Integrations with your favorite tools
Maximize FlippingBook’s potential by integrating it with your favorite tools. Connect FlippingBook with Zapier to automatically send leads to your CRM, receive essential notifications, and create trackable links. Use the Canva integration to publish your designs directly from Canva to FlippingBook and enhance them with interactive features. You can also connect FlippingBook with WordPress and Google Analytics for added functionality.
#17 Suitable for teams
FlippingBook makes team collaboration effortless. Create flipbooks in your private workspace and easily share them with your team in shared folders, ensuring that all the resources you need are right at your fingertips.
FlippingBook for You
#18 We keep you and your audience top of mind
Our support team is always there to help you use FlippingBook easily and intuitively. We provide 24/5 chat, phone, and email support, with limited availability on weekends. Our Help Center offers a comprehensive guide to any of your questions on how to work with FlippingBook. We’re here to resolve every issue and can even optimize your PDF for you, so your flipbook looks its best. Plus, a personal manager will guide you through onboarding and conduct a live demo to showcase all the features.
#19 Small learning curve & intuitive interface
Our top priority is to make it easy and quick for you to create flipbooks. And if you want to customize your flipbook a bit more to match your brand, you can do it easily—all our settings are right at hand when you need them. You can even save your favorite settings as default to streamline future content creation. Plus, with an intuitive interface designed for ease of use, FlippingBook will enhance your experience every step of the way.
#20 Suitable for anyone
With FlippingBook’s no-code platform, you don’t need to be a designer to produce beautiful flipbooks. Simply upload your PDF, and we’ll take care of the rest. Just in a few minutes, you get a ready, professional-looking flipbook to share with the world right away. No matter your profession—marketer, sales rep, HR specialist, teacher, real estate agent, or otherwise—FlippingBook enables you to craft engaging materials in no time!
Why FlippingBook?
Because we’re here to make digital marketing easier for you
